Fixed-scope project
A defined outcome, a written scope, a firm price and a delivery date. Best when you know what you need built and want budget certainty.
Six ways we help you ship and scale
Every engagement starts the same way - understanding the problem before proposing the tool. What follows are the disciplines we bring to it, for clients across Canada and worldwide.
01 - Design & UX
Design is the cheapest place to be wrong
Changing a screen in Figma costs an afternoon. Changing it after launch costs a release, a retraining session and a support queue. So we settle what the thing is and how it should feel before anyone opens an editor.
Product & UX design
User flows, wireframes and clickable prototypes you can test with real people before we build.
Interface design
Screen-by-screen visual design for web, mobile and desktop, designed against real content rather than lorem ipsum.
Design systems
Tokens, components and documentation so the tenth screen still looks like the first, and your team can add the eleventh.
Brand identity
Logo, palette, typography and usage guidelines - for new brands, or applied consistently across an existing one.
Accessibility
Contrast, keyboard operation and screen-reader support treated as design requirements, not a retrofit.
Design-to-build handoff
The same team carries the design into code, so nothing is lost explaining intent to a separate developer.
02 - Custom Software
Software shaped around your business
Off-the-shelf tools solve the average company's problem. When your advantage lies in doing something differently, generic software forces you to give that advantage up. We build the system that fits the way you already work.
Internal platforms
ERP-style systems, admin panels and operational dashboards built for your actual process.
System integration
Connecting the tools you already pay for so data stops being re-keyed by hand.
Legacy modernisation
Moving off ageing systems incrementally, without a risky big-bang cutover.
API development
Documented, versioned APIs so partners and future products can plug in cleanly.
03 - Web Development
Web products that earn their traffic
A website is a sales channel, not a brochure. We build for the three things that decide whether it works: how fast it loads, whether search engines can read it, and how easily a visitor becomes an enquiry.
Marketing websites
Fast, accessible, search-optimised sites your team can update without a developer.
Web applications
Customer portals, booking systems and SaaS products built on a modern stack.
E-commerce
Storefronts wired into your inventory, payments, shipping and accounting.
Performance & SEO
Core Web Vitals, structured data and technical SEO handled as part of the build.
04 - Mobile Applications
Apps people keep on the first screen
Native or cross-platform is an engineering decision, not a religion. We pick based on what your app has to do - then handle store submission, review feedback and release management so you do not have to.
iOS & Android
Native Swift and Kotlin where performance, hardware access or platform feel matters.
Cross-platform
Flutter and React Native when one codebase across both stores is the better economics.
Offline-first
Apps that keep working in a warehouse basement and sync cleanly when signal returns.
Store & release
Submission, review handling, phased rollouts and crash monitoring after launch.
05 - Desktop Software
For the work the browser cannot do
Some workflows need the local machine - hardware integration, heavy processing, guaranteed offline operation, or data that is never allowed to leave the building. That is where a desktop application still wins.
Windows & macOS
Native and cross-platform desktop tools with proper installers and auto-update.
Hardware integration
Scanners, scales, printers, cameras and industrial equipment driven directly.
Offline operation
Full capability with no connection, syncing to the cloud when it becomes available.
Data-heavy processing
Local compute for large files and datasets that would be impractical to upload.
06 - AI Solutions
AI pointed at a real problem
The useful question is not "how do we use AI" but "which expensive, repetitive judgement call happens here every day". We start there, scope to a measurable outcome, and ground every system in your own data.
Assistants & chat
Support and internal assistants that answer from your documentation, with citations.
Document processing
Invoices, contracts and forms read, extracted and routed without manual entry.
Retrieval systems
Search across your own knowledge base that returns answers rather than ten links.
Forecasting
Demand, churn and capacity models built on your history, not a generic benchmark.
07 - Business Automation
Remove the work nobody should be doing
Almost every business has a few hours a week disappearing into copying data between systems, chasing approvals and rebuilding the same report. It is usually the fastest return available - and the easiest to measure.
Process audit
We map where the hours actually go and rank the fixes by return, not by effort.
Workflow automation
Approvals, handoffs and notifications that run themselves and escalate when stuck.
Reporting
Dashboards that build themselves, so nobody spends Monday morning in a spreadsheet.
Data sync
Systems kept in agreement automatically, with conflicts surfaced rather than buried.
08 - SEO
A site nobody finds is a brochure in a drawer
Search work is unglamorous and cumulative: the technical foundations, the local signals, the pages that answer what people actually type. We report against enquiries received, because ranking first for a phrase nobody searches is worth nothing.
Technical SEO
Core Web Vitals, crawlability, indexation, structured data and the render-blocking problems that quietly cap you.
Local SEO
Google Business Profile, citations, location pages and LocalBusiness schema - the levers that decide the local map pack.
Keyword & content strategy
What your buyers actually search, mapped to pages that deserve to rank for it.
On-page optimisation
Titles, descriptions, heading structure and internal linking, applied consistently rather than page by page.
Search Console & reporting
What is ranking, what is being clicked, and how much of it turns into an enquiry.
Migration SEO
Redirect mapping and monitoring so a redesign does not cost you the rankings you already had.
09 - Paid Advertising
Spend that can be traced to a result
Most ad accounts we inherit are spending steadily and reporting on impressions. We start by making conversions measurable, then cut whatever cannot be traced to one. Usually a smaller budget and a much clearer answer.
Google Ads
Search, Performance Max and remarketing, structured so you can see which terms actually pay.
Meta & LinkedIn
Consumer campaigns on Meta, B2B targeting on LinkedIn, matched to how your buyers actually decide.
Landing pages
Built and tested to convert the traffic you are paying for, rather than pointing ads at a homepage.
Conversion tracking
GA4, server-side events, form and call tracking, so cost per enquiry is a real number.
Budget & bid management
Ongoing optimisation against cost per enquiry, with the losing campaigns turned off.
Plain reporting
What you spent, what came back, and what we would change next month. No vanity metrics.
Engagement models
Three ways to work with us
Pick the shape that fits the problem. You can move between them as the work evolves.
Dedicated team
Engineers embedded with you for a rolling monthly commitment. Best for ongoing product development where priorities shift week to week.
Consulting & advisory
Architecture reviews, technology selection, due diligence and roadmap planning. Best when the decision matters more than the code.
Not sure which service you need?
That is a normal place to start. Describe the problem and we will tell you which approach fits - including when the answer is that you do not need us.